Main features of the fidelity card management

Main features of the fidelity card management

  • Points collection : In this campaign the customer purchases products or services in the outlet and receives a number of points proportional to the expenditure.
  • Prepaid and Gift Card : Prepaid loyalty cards work in a very simple way. The customer pays a fee that is recorded on his/her card. Whenever he/she purchases products or services in the shop, the corresponding cost will be deducted from the credit on the prepaid card.
  • Subscription campaigns : This feature allows the outlet to offer its customers subscriptions for a predefined number of services.
  • Repeat purchases : This campaign offers the customer a reward when he/she makes a certain number of purchases of a particular product or service.
  • Accumulated discount : A campaign with discount cards gives every customer the opportunity to obtain credit proportional to the costs incurred for the purchase of a product or service within the shop in question.
  • Product management : The software allows easy and powerful management of products (or services) sold or used as rewards by the outlet.
  • Reward Booking :This features allows you to keep track of all rewards booked by customers, thus enabling you to follow all stages of the process of granting a reward (booking, ordering and delivery).
  • Mailing : Softvision Fidelity Card has a powerful email and SMS marketing system. You can send messages to customers during special promotions, on their birthdays or when they introduce new customers.
  • Customer management : Customer and transaction records can be analyzed with different filters in order to optimize your campaigns.
  • Customer portal : The merchant can easily add a section to its own website that allows its customers to check their points balance, remaining credit, the catalogue of rewards available, etc.
  • Smartphone App : Smartphone application that acts as a Virtual Loyalty Card and allows to check the state of the campaigns.
  • Loyalty Circuits : management of more businesses that share the same loyalty campaigns.
  • Multi level marketing (MLM) :Multi level marketing management of the customers or circuit stores.
  • Customers registration via Web/Wi-Fi : automatic registration of customers thru a web page or with a Wi-Fi hotspot.
  • Customer groups : The system manages clients by assigning each one to a "customer group" with specific characteristics (discount to be applied, points to be assigned for every euro spent, etc.).
  • Campaign interaction : Campaigns managed by the system may work totally independently or they can be linked together. For example, you can load custom points when a customer recharges their prepaid credit.
  • Transaction history : The software keeps track of all the transactions performed by any user providing the merchant total control over the system.
  • Statistics : Sales data can be subjected to various types of statistical analysis (average receipt, customers acquired, number of sales at particular times, etc.).
  • Customer record : The personal data section is particularly extensive. The record stores all possible personal data for the customer, data on the document, contact information, information on how to manage privacy, etc..
  • Customer transactions : Allows you to view, print or export a statement of all transactions made by the customer during a particular period.
  • Manage outlets : Softvision Fidelity Card allows you to manage an arbitrary number of outlets for the same business.
  • User management The system supports access by different users, each of which can be either Ordinary Users (allowed only routine tasks) or Administrators (allowed all permissible tasks).